Challenge
The AADC Family Network’s mission is to help families in all areas related to Aromatic L-Amino Acid Decarboxylase Deficiency (AADC), a very rare genetic inborn error of metabolism which affects the biosynthesis and transport of dopamine and serotonin (two critical neurotransmitters in the brain).
The AADC Family Network seeks to assist families in support of their AADC children, provide strategies to remain together as a family and help advocate for access to treatment therapies, including Gene Therapy.
Our task was to create a brand identity that reflected the group’s mission, vision and values.